If you’re exploring packages and pricing for book marketing, you’ve come to the right place. Discover some of the most popular options available from Black Château.
Success often begins with public relations. Our Public Relations Essentials package delivers the core PR services every author needs. Choose it as a stand-alone option or consider an Author Network retainer, which includes additional services designed for book launches.
Get ready to step up to the mic and share your story with the world. Public Relations Essentials from Black Château Enterprises (BCE) helps you promote your book and amplify the messages you want to spread.
We begin by strategizing your public relations plan, refining your talking points, and preparing your media materials.
Feeling nervous about that first interview? Don’t worry. We provide media coaching and mock interviews tailored to your comfort level. Your first interview will be a “dress rehearsal” on the Books That Make You (BTMY) Show, recorded in advance to help you gain confidence.
From there, prepare for a series of media opportunities—20+ media hits are not uncommon. You’ll be booked on podcasts, radio shows, and featured in live and written Q&As.
Your press release will be distributed widely via a top-tier wire service for maximum exposure, emailed to a targeted list of at least 3,000 media contacts from our 25,000+ database, included in the BCE monthly tip sheet, and pitched by our team of publicists.
Scheduling is easy with integration into your own calendar, like Google Calendar. Plus, you’ll receive a monthly report with all your media clippings and highlights.
If you want more than just the essentials, keep scrolling to explore our Author Network services—an all-inclusive bundle designed to supercharge your book launch.
The Author Network from Black Château gives you the competitive edge in today’s literary market. This package is designed to reach readers, target audiences, bookstore buyers, and librarians through a strategic, proprietary approach conducted over a six- or eight-month retainer.
To maximize your book’s launch, your Author Network retainer typically begins three to four months before your release date. The package can also be customized with additional services, such as social media or self-publishing support, to meet your specific needs.
Black Château offers a range of additional services to enhance your book marketing strategy. Whether you’re looking to increase your book’s visibility with an Advertising Book Boost, build your author platform with a new website design, receive SEO and keyword research tailored specifically for authors, or seek consulting on over 50 topics—from improving your speaking abilities to developing an effective email marketing strategy—we have the expertise to support your needs.
These services have been successfully utilized by indie authors, publishing firms, and even other book marketing and PR companies. After a complimentary initial consultation, we will provide you with a professional proposal and further pricing options tailored to your unique goals. Custom retainers are available; let’s chat about yours.
Black Château is a marketing and PR agency that specializes in promoting authors and their books. The company developed the proprietary Author Network, an affordable marketing and PR strategy for authors that includes the most-desired services, such as book reviews, author interviews, articles, and author events.
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