social media marketing

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You Mean Some People PAY for Social Media Promotions?

There is a common misconception that social media is free or that it is easy to do because you just need to post compelling content, and then new fans and customers will naturally find you, follow you, and automatically buy your book or service. Easy peasy, right? After all, your 14-year-old niece has 10,000 followers

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LinkedIn for Writers

In the same way that auditioning is part of the job for actors, self-promotion is important for writers. It’s a great way to make vital connections and keep your name out there. Networking is a powerful tool for anyone who is creative, an author, or a business leader. One of the best tools you can

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Why the Twitter Writing Community Might Make You Love It Again

Many authors from the Twitter writing community have spoken about their love/hate relationship with Twitter. We all know it can be a toxic place. There are trolls in every Twitter cave, and conspiracy theories abound. Everyone is canceled, then celebrated, then canceled again. We all know the pitfalls, and yet…  Like any well-written fantasy, the

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Writers side hustle Black Château

Do the Side Hustle: What Are the Best Side Hustles for Writers?

How to Augment Your Income and Influence as a Writer In today’s gig economy, many writers want a side hustle to supplement their income. Or in some cases, it’s more about the value of networking and expanding one’s influence in the writing community. Either way, if you’re looking for ways to support your creative pursuits,

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Event horizon Black Chateau at Future of Publishing Mastermind Conference

Event Horizon: Mastering Author Events in a Digital Age

Workshop Presented for the Future of Publishing Online Conference As digital advancements in AI, robotics, and digital media saturate our lives, the natural human tendency will be to seek out and embrace humanity. As this happens, authors poised to present at events will have an advantage not only over technology, but authors who aren’t embracing

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Black Château Announces Strategic Alignment with the Kauai Writers Conference

Celebrating its ten-year anniversary, the Kauai Writers Conference offers an exceptional experience with an array of authors and experts in November of 2024. FOR IMMEDIATE RELEASE: Kauai, HI – Black Château, a leading marketing and public relations firm specializing in promoting authors and literary events, announces its alignment with the 2024 Kauai Writers Conference. Scheduled

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