Are you looking for a list of writers’ conferences and book events for 2023 and beyond? Your friends at Black Château created this list to help authors, readers and publishing professionals plan their year. Event planning is a process, so don’t be surprised if some of the events don’t have all the programming or details
There are many fantastic options for authors, publishers, and publicists when it comes to entering a book to be considered for an award. As the creators of The BookFest and The BookFest Awards, we get a lot of questions about entering them, best practices, how to find them, and suggestions on how to enter them.
As an author, you may have struggled with the following question: Do I submit my book to be reviewed for awards? With the saturated field of award opportunities; submitting your work to every book award entry would be too time consuming. Often times, authors wonder if it is worth their energy, time, and— even money
You probably already know that one of the most trusted and effective types of marketing is reviews. Think about it: When you want to find a restaurant, you peruse the reviews on Yelp first, or maybe ask friends on Facebook for a recommendation. You do this because you trust others’ opinions more than a popup ad or
As an author, book publisher, or business owner, do you need to hire an advertising, PR, or book marketing agency? Here are the top reasons why, as a book marketer who has worked for both small and big companies, I believe smaller is better when it comes to finding creative, scrappy book marketing or advertising
I don’t watch much cable TV any more. With all the streaming content available and the ability to subscribe directly to channels and shows I like, I gave up my relationship with cable a long time ago. Imagine my reaction when I was forced to flip through cable channels while staying in a hotel recently. Channel
Black Château Authors Sign Books for Celebrities and Influencers at Exclusive DPA Pre-Emmy Event in Hollywood Authors Chester L. Richards and Mark J. Rose were on-hand to sign books during a two-day celebrity event prior to the Emmy Awards. The Pre-Emmy gifting event was presented by DPA, a firm headed by Nathalie Dubois, and held
Author Branding Done with Authenticity, Fun and a Flashback to the 80s Black Château’s strategy for author branding means uncovering the personality behind the writing. This case study shows how that was done for an author who has a fun yet down-to-Earth personality. He also has a love for the 1980s, and his book series
Break these Genre Rules at Your Own Risk How important is identifying your genre? Authors who are ambiguous in identifying their genre, or don’t do it correctly, can run into problems when pitching their manuscript to an agent or publisher. We’re here to nip that in the bud and keep you from breaking genre rules.
Put on the Brakes! You Mean there Are Word Count Limits? Just like speed limits, there are word count publishing standards. Go too fast down that freeway, and you’re breaking the speed limit. If you’re too slow, then you are under the limit which can also be hazardous. Most signs along your writing journey recommend
Black Château is listed among the top 20 digital marketing agencies in Los Angeles: DesignRush Top 20 Digital Marketing Agencies for 2021. The list is curated by DesignRush, which is an online marketplace that helps people find and compare the most qualified professionals and agencies from marketing, branding, website design, and app development services. After
Black Château is a marketing and PR agency that specializes in promoting authors and their books. The company developed the proprietary Author Network, an affordable marketing and PR strategy for authors that includes the most-desired services, such as book reviews, author interviews, articles, and author events.
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