A Case Study in Author Branding Resulting in Award-Winning Website and Astonishing Email Open Rates
Author Branding Done with Authenticity, Fun and a Flashback to the 80s Black Château’s strategy for author branding means uncovering the personality behind the writing. This case study shows how that was done for an author who has a fun yet down-to-Earth personality. He also has a love for the 1980s, and his book series